Los Angeles

Planning for Platform: Targeting Social Media Messages Across Different Channels

  • Thursday - 11:00 AM - 12:00 PM
  • Constellation Ballroom I
  • #plan4platform

Social media gives you the unique opportunity to reach a variety of audiences on multiple platforms. Get tips on what plays well on Instagram, Facebook, Twitter and others, and how you can tailor your messaging to resonate with readers based on where they’re seeing your content, while still preserving your unique voice.

Resource
http://bit.ly/1PyuFwv - session slide deck

Speakers

Ryan Lytle - Social Project Manager, Mashable
rlytle | http://ryanlytle.com

Sarah Frank - Executive Producer, NowThis
sarah_frank | http://www.nowthisnews.com

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